About Agentique

Agentique is a Belgian AI agency that takes marketing, sales and support teams from pilot to production. One team of analysts, marketeers and engineers, shipping agents that survive the real work.

An instructor working through a live example with a commercial teamA room split into breakout groups

The commercial department, redrawn

It was designed around what one person could do in a day. That constraint is gone.

Three participants working a problem out between themselvesThe full group at the end of a session

Teams we do this with.

Most AI initiatives stall in the gap between the people who understand the business and the people who can build.

Who we are

Where three disciplines meet.

Business analysts

Map the processes, handovers and decisions behind a commercial workflow, and pinpoint where automation actually pays off.

Marketing experts

Founded by agency founders across three disciplines: SEO/GEO, performance and CRM marketing. We know the real work, the edge cases and what good looks like.

AI engineers

Design, evaluate and ship reliable agents that hold up in production, wired into the systems you already pay for.

Three services, and they stack. Start at any of them. Plenty of clients only ever need the first.

What we do

What Agentique does

One day or more

Workshops

Your team spends a day on its own workflows and leaves with an agent already running. Open classes in Antwerp, Mechelen and Brussels, or in-house at your office.More about workshops →
Three weeks

Blueprints

Business analysis across your people, process, technology and data. You leave with a ranked shortlist, a 90-day roadmap and a readout your board can sign off.More about blueprints →
First agent within about 90 days

Builds

Agents designed, evaluated and shipped into the systems your team already uses. You own the agent, the evaluation set and the runbook.More about builds →
Our vision

The commercial department of the future

A commercial department no longer sized by what its people can get through in a day. Agents carry the execution, people carry the judgement.

The bar in each card is how that person's work divides.HumanAgent

Leadership

Orchestration

Execution

Company DNACompany memoryPermissionsGovernanceObservabilityLive systems

The context engine

Feedback loop

Our why

Marketing teams get handed AI and told to deliver. They know the customer, the funnel and what good looks like. Not how to map a process, not how to ship an agent that survives production. So the pilot stays a pilot, and ninety days later nothing has shipped.

Those skills are not missing. They are sitting in three different rooms. We put the analyst, the marketeer and the engineer on one team and one workflow. No handovers, no sidelines.

We ship, we scale, and we hold the ground.

Manu LabarbeFounder, Agentique

Five things we hold to on every engagement.

In practice

What makes Agentique different

One team, no handover

The analyst who maps your workflow sits on the same team as the engineer who builds the agent. The strategy never gets handed to a separate build team, because that handover is where most AI projects stall.

Costed before we build

Every agent is modelled to earn back its cost before we write a line of code. If a rule, a template or a feature you already pay for does the job, we tell you.

Inside the tools you already use

No platform to buy and nothing to migrate. Agents read from and write to your CRM, inbox and ad accounts, under your own keys.

A person on every gate

The agent does the work and someone on your team gives the go-ahead. Nothing that reaches a customer or moves a budget goes out on autopilot.

Yours to keep

You own the agent, the evaluation set and the runbook. Some clients take it fully in-house, others keep us on for changes.

Founded in Belgium in 2026 by people who ran agencies in SEO/GEO, performance and CRM marketing.

The team

The people behind Agentique

Manu Labarbe

Manu Labarbe

Co-founder

Manu leads delivery at Agentique. He maps the processes, handovers and decisions behind a commercial workflow, then turns them into the specs our engineers build agents against. Before Agentique he was a partner at Bossdata and Merkado, running marketing for well-known brands and the budgets that come with them. So he knows the work these agents take on from the inside.

LinkedIn
Yannick Khayati

Yannick Khayati

Commercial Lead

Yannick has spent four years taking marketing teams across Belgium and Europe from a few prompts to agentic workflows that change how they work. Before that he was a growth consultant at Board of Innovation, founded and sold The Growth Revolution, and co-founded Cosmos Collective. He also runs North Star AI Academy and AI for Marketers Day, and has spoken in more than 30 countries.

LinkedIn

Analysts, marketeers and engineers

Business analysts, marketing experts and AI engineers on one team, working across Belgium in Dutch and English.

We are hiring: 4 open roles →Agentique on LinkedIn →
Who we work with

They let us into the engine room.

Workshops, blueprints and agents in production across finance, industry, retail and services.

Salesforce
KBC
Telenet
ING
Helan
FDJ United
gategroup
SGS
NTX
Pelican Street
Quatra
Peak Coaching

Who uses Agentique

  • Marketing teams running paid, content and CRM across several channels
  • Sales teams working out of a CRM, with more leads and follow-ups than hours
  • Customer support teams answering the same questions every day
  • Mid-market and larger companies in Belgium and the Benelux
How it works

How working with Agentique goes

From the first mail to the day you run it without us.

  1. 1Tell us what slows the team downUse the form below or mail manu@agent-ique.com. A named person replies within one working day, usually within a few hours.
  2. 2Meet the two people who run itEvery engagement has a delivery lead who owns priorities and stakeholders, and an engineer who owns the technical approach. You work with them from the first call to the handover.
  3. 3Map the work where it happensMapping sessions run on site with the people who do the work, in Dutch or English. The build itself runs remotely.
  4. 4Ship it, then hand it overA blueprint takes about three weeks and a first agent is typically live within 90 days. You get the keys, the evaluation set and the runbook.
Get in touch

Ready to modernize your commercial workforce?

Every agent modelled to earn back its cost — before we write a line of code.

We reply within one working day.A working session, not a sales call.No obligation, no procurement dance.
Market leaders in their field trust us with their commercial work.
Or reach us directly
+32 494 03 03 20manu@agent-ique.comAntwerp · Ghent · Brussels
What do you need?
Manu Labarbe“You'll hear back from me within a few hours.” — Manu Labarbe
FAQ

Questions before you reach out

What we do, what we will not take on, and where your data sits while we work. Yours not on the list? Type it in the last row and Tick, our agent, answers.

What does Agentique actually do?

+
Three things, and they stack. A workshop makes agentic work feel normal to a commercial team. A blueprint decides what is worth building. A build puts an agent into production. You can start at any of them, and plenty of clients only ever need the first.
Key facts

Agentique at a glance

Company
Agentique (Farnam BV)
Type
AI agency for marketing, sales and support teams
Founded
2026
Offices
Mechelsesteenweg 271b, 2018 Antwerp. Dok Noord 5, 9000 Ghent. Cours Saint-Michel 30a, 1040 Brussels.
Area served
Belgium and the Benelux
Core offering
AI agents that run inside the tools a commercial team already uses, with a person approving every step that reaches a customer
Pricing
Open classes € 650 ex VAT per seat. Blueprints, builds and in-house training are priced per engagement.
Timelines
A blueprint takes about three weeks. A first agent is typically in production within 90 days.
Ownership
The client owns the agent, the evaluation set and the runbook. No platform licence.
Languages
Dutch and English
Communication
Email and phone. A named person replies within one working day.
Notable clients
Helan, Quick, Reynaers Aluminium, D'Ieteren, KBC, Telenet, Accanto, Leasebroker
Track record
More than 1,500 marketeers trained
Company number
BE 1023.134.521
Social mediain

Business analysts, marketing experts and AI engineers in one team, building agents that understand the business and hold up in production.

SolutionsContext EnginePerformance EngineSoonGEO EngineSoon

Three offices in Belgium. The mapping sessions happen in yours.

AntwerpMechelsesteenweg 271b2018 Antwerp
GhentDok Noord 59000 Ghent
BrusselsCours Saint-Michel 30a1040 Brussels
Agentique
© 2026 Agentique. Modernizing the commercial workforce.
Farnam BV · BE 1023.134.521 · Mechelsesteenweg 271b, 2018 Antwerp, Belgium · +32 494 03 03 20 · manu@agent-ique.com
Privacy noticeCookie preferences